Unlike temporary or permanent counters, Strava Metro data is not tied to a single location. Strava Metro helps to paint a picture of how people ride and run throughout your entire network of streets and how that behavior changes at certain times of year, days of week, times of day or after infrastructure is built. The data shows walk and bike trips in all locations over time, not just at a single location.
Many organizations have found Strava Metro data to be the most powerful at capturing all trips when combined with continuous counters to estimate total biking. In all known correlation studies with Strava Metro data and counters, Strava users have a positive correlation with people recorded with passive count technology. Learn more about counter correlation here.